Johnson’s Baby Oil & Baby Powder ~ Adverts [1944-1948]

“Now I’ll be the mama!”
These slightly terrifying ads featuring giant babies and tiny mothers are for Johnson’s Baby Oil & Baby Powder. They date from 1944-48.

Modess ~ Feminine Hygiene Adverts [1940-1946]

“Don’t rob yourself of comfort in action!”
These ads for Modess sanitary napkins date from 1940-46.

Coty Makeup ~ Adverts [1942-1947] Illustration by Carl Erickso

“There’s beauty in the air!”
These ads for Coty cosmetics date from 1942-47. They were illustrated by Carl Erickson.

Milliken ~ Womenswear Adverts [1947-1949]

“And best of all… it’s Milliken!”
These ads for Milliken women’s fashions date from 1947-49.

Virginia Slims 120’s ~ Cigarette Adverts [1985]

“The longest Slims of all.”
These ads for Virginia Slims 120’s cigarettes date from 1985.

Virginia Slims Ultra Lights ~ Cigarette Adverts [1987-1988]

“The lightest style of Slims.”
These ads for Virginia Slims Ultra Lights cigarettes date from 1987-88.

Virginia Slims ~ Cigarette Adverts [1960’s-1980’s] Fat Fingered Men

“We make Virginia Slims especially for women because they are biologically superior to me.”
These ads for Virginia Slims cigarettes date from 1968-84 and were slightly tongue in cheek.

Virginia Slims Lights ~ Cigarette Adverts [1980-1984] Style 2

“You’ve come a long way baby.”
These ads for Virginia Slims Lights cigarettes with a plain white background date from 1980-84.

Virginia Slims Lights ~ Cigarette Adverts [1980-1985] Style 1

“In the crush-proof purse pack.”
These ads for Virginia Slims Lights cigarettes date from 1980-85 and continued in the same two styles as the original cigarettes.

Virginia Slims ~ Cigarette Adverts [1990-1994]

“You’ve come a long way baby.”
These ads for Virginia Slims cigarettes date from 1990-94 and began the first real change in style since the 1970’s.

Virginia Slims ~ Cigarette Adverts [1980’s] Style 2

“You’ve come a long way baby.”
These ads for Virginia Slims cigarettes date from 1980-89 and continue in the same style as the previous decade.

Virginia Slims ~ Cigarette Adverts [1970’s] Style 2

“You’ve come a long way baby.”
These ads for Virginia Slims cigarettes date from 1971-79.

Virginia Slims ~ Cigarette Adverts [1980-1991] Style 1

“You’ve come a long way baby.”
These ads for Virginia Slims cigarettes date from 1980-91.

Virginia Slims ~ Cigarette Adverts [1970’s] Style 1

“You’ve come a long way baby.”
These ads for Virginia Slims cigarettes date from 1968-79.

Capari ~ Cigarette Adverts [1988-1989]

“The slimmest slim!”
This ad campaign for Capari cigarettes dates from 1988-89.

Capari ~ Cigarette Adverts [1987]

“The slimmest slim in town.”
This ad campaign for Capari cigarettes dates from 1987.

Blackstone Cigars ~ Adverts [1944-1945]

“New sizes! New shapes! New pleasure!”
These ads for Blackstone Cigars date from 1944-45.

Valentine Heart Adverts [1950’s]

“A Valentine should be so tender.”
Here’s a selection of valentine heart themed adverts from the 1950’s featuring a selection of goods, from shirts to peas!

National Confectioners’ Association ~ Adverts [1946-1947]

“Candy’s dandy…keep it handy!”
These ads by the The Council on Candy of the National Confectioners Association date from 1946-47. Featuring illustrations by Vernon Grant, the ad campaign encouraged Americans to eat candy for energy.

Musical Instruments in Catalogues [1960’s to 1990’s]

“Get in on the swinging sound!”
Here’s a selection of images featuring children playing musical instruments from various catalogues dating from 1970-90’s.

AMi ~ Jukebox Adverts [1960-1964]

“Exciting as a night on the town…”
These ads for AMi jukeboxes date from 1960-64.

Parliament ~ Cigarette Adverts [1955-1956]

“You’re so smart to smoke Parliaments.”
These ads for Parliament cigarettes date from 1955-56. Specifically aimed at women, they featured various objects and accessories cleverly made from cigarettes.

Chelsea ~ Cigarette Adverts [1945-1946]

“From now on – it’s Chelsea!”
These ads for Chelsea cigarettes date from 1945-46.

Apex ~ Adverts [1960-1969]

“How to let your hair down. Apex style.”
These ads for Apex hair products date from 1960-69.

Flagg Bros Men’s Fashions ~ Adverts [1972-1979]

“Rise On!”
These ads for Flagg Bros menswear, shoes and accessories date from 1972-79.

Flagg Bros Shoes ~ Adverts [1966-1972]

“Flagg shoes, for the outspoken few.”
These ads for Flagg Bros men’s shoes date from 1966-72.

I. Magnin ~ Womenswear Adverts [1947-1948]

These ads for I. Magnin women’s fashions date from 1947-48.

After Six ~ Formal Wear Adverts [1956-1979]

“What this generation needs is a formal education.”
These ads for After Six formal menswear date from 1956 to 1979.