Including cosmetics (make-up, perfume), hair (shampoo, styling products, colouring), toiletries (teeth, skin care, feminine hygiene) and medicinal (first aid, pain relief, fitness). Below are the brands and products in this category.
“Loveable. Collectable. That’s Avon’s Small World!” Christmas of 1970, Avon began to produce an adorable line of cosmetics and bath items for girls called “Small World”. It was based on Disney’s “It’s A Small World” ride, with characters designed by Mary Blair.
“The champ of headache remedies.”These ads for Bromo-Seltzer antacid date from 1940, endorsed by various headache riddled celebrities of the time.
“I don’t know how he does it” These black and white photo story ad’s for Colgate toothpaste date from 1944, a style which was used for several years. All the ads featured unlucky-in-love soldiers and sailors with various dental hygiene issues.
“Electric Youth – The electric fragrance!” These ads for Debbie Gibson’s “Electric Youth” perfume are from 1989-90. It was produced by Revlon and distributed by Natural Wonder Cosmetics, which Debbie Gibson advertised between 1988-90.
“Sisters are different from brothers.”These ads for men’s hair styling product “Duke” and their women’s range “Raveen” are from 1964 to 1972. Both made by Supreme Beauty Products, they mainly advertised separately but there were a few mixed line ads too.
“I’m just a soul singer from Detroit.” These ads for Fashion Fair cosmetics date from 1975-78 and feature a variety of notable black women of the time.
“Tired of huffing and puffing, jiggling and jogging?” This article on low-impact aerobics is from Working Mother magazine, Nov 1986. It goes without saying, my favourite move has to be the funky chicken, although anything performed in these glaring lycra outfits would be pretty funky.
“Doctors prove 2 out of 3 women can have more beautiful skin in 14 days!” These ads for Palmolive soap are from 1943-44, and offered women scientific proof of a more beautiful skin for those whose complexion had “lost that lovely look”.
“She’s busy… yet she’s beautiful… she uses Pond’s.”These ads for Pond’s “Cold Cream” are from 1958-61 and feature famous actresses/models of the day, who were also busy mothers and wives.
“No more poodle-tight perms, monstrous commitments or not-so-funny between-perm droops.” I love this set of adverts for Toni’s “Epic-Waves” try-on perms from 1989, featuring porcelain clown, poodle and Bride of Frankenstein faces, and big 80’s hair!
“Want a Morning Glory complexion? Take a Woodbury Beauty Nightcap tonight.”These ads for Woodbury Cold Cream are all from 1941. Each one featured a different famous actress of the time, plus a mention of the film they were currently starring in.
“Makes you feel so fresh and feminine.” These five Yardley ads for are from 1956-57. The dolls in the images were designed by Madame Alexander, a company which has been making dolls since 1923.