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The Bread Diet ~ Adverts [1939]

“Gain a youthful figure with the new bread diet!”
These ads by the American Institute Of Baking are from 1939. They recommended six slices of bread a day within their included diet to help reduce weight without losing energy. Sounds good to me!

Baker’s Coconut: Animal Cut-Up Cakes Booklet [1959]

“Here are more of those Fun-to-Bake, Fun-to-Cut-Up cakes!”
This was the second little animal cake booklet by Baker’s Coconut, which was published in 1959 by General Foods Corp. There were fifteen different cake ideas, all decorated with Angel Flakes.

Baker’s Coconut: Cut-Up Cakes Booklet [1956]

“A calendar of new cake-making ideas!”
This little animal cake booklet from Baker’s Coconut was published in 1956 by General Foods Corp. They were all decorated with Angel Flakes and was one cake idea for each month.

Kraft ~ Adverts [1975]

“Kraft…means more than cooking.”
This ad campaign by Kraft ran in 1975. Each ad included a recipe using various Kraft products.

Swanson TV Dinners ~ Adverts [1950’s]

“Have a Swanson night soon!”
These Swanson TV dinner adverts are from 1955-56. I find the simple design of these ads appealing, the food not so much.

McCormick-Shilling – Easter Egg Dye ~ Adverts [1950’s-1960’s]

“For the gayest Easter eggs!”
These two adverts for food colourings are from 1958 & 1963.

Latex Balloons, Meat & Pretty Girls [Life, 1939]

“A pretty girl steps inside a latex balloon.”
I recently came across this bizarre article from 1939, demonstrating the use of latex wrapping on meat by placing a semi-dressed lady inside a giant balloon and shrink wrapping her.

Kids Cereals [1980’s-1990’s]

Television, toys, games and movie cereals from the 1980’s-90’s. Mmm, artificially flavoured goodness! Oooh, and apparently peanut better and chocolate-flavoured crispy sweetened 2-grain cereal is E.T.’s favourite flavours…

Barbara Cartland “The Romance Of Food”

“What woman does not long to be carried like a lamb in the arms of the man she loves.”
Yes, I actually bought this book! Published in 1984, it features over 170 pages full of cream-laden “aphrodisiacs for the young lovers”, all beautifully photographed in the kitsch-est 1980’s style imaginable. Replete with hearts, romantic quotes, health tip and knick-knacks galore, this is now one of my favourite recipe books which I don’t use, along with my Worzel Gummidge cookbook. Both classics.

Vintage Christmas Food Adverts [1950s-1960’s]

Here are a few vintage Christmas food adverts from 1958-61. And for after your cranberry-mayo candle feast, Alka-Selzer.

Vitamins For Pep! – Kellogg’s Adverts [1930’s]

In 1939, Kellogg’s ran a series of comic strip style adverts topped with a photo for their whole-wheat breakfast cereal Pep, featuring the classic line “So the harder a wife works, the cuter she looks”. I got to get me some Pep!

Baker’s Coconut: Animal Cakes ~ Adverts [1961-1962]

“I never saw anyone hoot for an owl until Baker’s Coconut!”
These wonderful wacky animal cakes are from Baker’s Coconut 1961-62 “I never saw” Angel Flakes advertising campaign. I’ll take the pink elephant one please!

Now, Pudding Is… – Jell-O Adverts [1960’s]

In 1967-68, Jell-O (owned by General Food Corp.) created a series of adverts for their Pudding & Pie Fillings range. Each advert featured a different pudding with recipe.