“Have you tried a Lucky lately?” These ads for Lucky Strike cigarettes are from 1938-42. They all feature various tobacco experts at work, mulling over their dried leaves.
“Luckies – a light smoke.” These ads for Lucky Strike cigarettes are from 1936-38 and were all about how gentle Luckies were on the throat. From 1937 the ads featured music and movie stars of the time.
“I’m your best friend.” These ads for Lucky Strike cigarettes are from 1935.
“The height of good taste.” These ads for Lucky Strike cigarettes are from 1934, and all featured glamorous women.
“They taste better.” These ads for Lucky Strike cigarettes are from 1934-35.
“No thanks! I’d rather have a Lucky!” These ads for Lucky Strike cigarettes are from 1933.
“Do you inhale?” These illustrated ads for Lucky Strike cigarettes are from 1932, with artwork by John La Gatta.
“Banish title-tattle grey!” These black and white, long half-page ads for Fels Naptha Soap date from 1936-39.
“They’re cool, cool, COOL!” These ads for Life Savers breath freshener sweets date from 1939-42.
“Giddy colours, queer heels adorn the spring shoes!” These women’s shoes are from Life magazine, April 1939. They were notable for “the queerest heels and brightest colours in years”.
“Makes cars stay beautiful!” These ads for Simoniz car cleaner and polish are from 1937-40.
“Drink it… to your health!” These ads for Fleischmann’s Yeast date from 1939-40. It was advertised as a cure-all for just about everything!
“Truly Hawaiian” These three wonderful illustrated ads for Dole “Pineapple Juice” and “Pineapple Gems” were painted by A.M. Cassandre in 1938.
“For fun and profit!” These ads for Northwestern School of Taxidermy date between 1910 and 1953. They are all from Popular Mechanics magazine.
“Gossamer glamour for the transcendent occasion.” These ads for Real Silk hosiery date from 1939-40.
“The worlds greatest name in women’s shoes.” These ads for Style-EEZ by Selby Shoes date between 1938-40.
“They’ll give you more pleasure.” These ads for Chesterfield cigarettes date from 1937-38.
“Nobody makes a pass at me!” These ad’s for Colgate toothpaste date from 1939. The comic strip style used continued for several years.
“There’s gaiety in the taste of it…” These ad’s for Squibb toothpaste date from 1939-40.
“Go ‘way! You’ve got bad breath!” These ad’s for Colgate toothpaste date from 1938. The comic strip style used continued for several years.
“You can taste and feel the difference.” These ad’s for Squibb toothpaste date from 1939.
“Her smile won him… but her breath lost him.”These ad’s for Colgate toothpaste date from 1937. The comic strip style used continued for many years.
“Prelude to loveliness!”These ads for Playtex Makeup Capes date from 1939.
“Stop morning-after before it starts.”These ads for Bromo-Seltzer antacid date from 1937 and were aimed at men who had partied too hard the night before!
“Gain a youthful figure with the new bread diet!”These ads by the American Institute Of Baking are from 1939. They recommended six slices of bread a day within their included diet to help reduce weight without losing energy. Sounds good to me!
“Call for Philip Morris.”These ads for Philip Morris cigarettes date from 1938-47. I don’t know about you, but that bell boy creeps me out.
These photos are from a Life magazine article dating 1939 which included a few lines on how toys were becoming more and popular as Easter presents, and also a little bit about why rabbits are associated with Easter.