“If she always struggles like this… When you wish she’d snuggle like this… Try this!” These ads for Life Savers breath freshener sweets date from 1942-47.
“Candy’s dandy…keep it handy!” These ads by the The Council on Candy of the National Confectioners Association date from 1946-47. Featuring illustrations by Vernon Grant, the ad campaign encouraged Americans to eat candy for energy.
Chewits, Black Jacks, Curly Wurly… I can feel my teeth disintegrating just thinking about all those lovely after school sweet treats! Here’s a selection of 1970’s & 1980’s original wrappers, from a time when penny sweets were still a penny.