Action Jeans ~ Menswear Adverts [1977-1991] Chuck Norris

“The Secret? It’s in the crotch.”
Action Jeans (aka Kickin’ Jeans) were produced by Century Martial Arts from 1977 to 1991 and endorsed by Chuck Norris from 1981.

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Bill The Hatter ~ Menswear Adverts [1972-1978]

Bill The Hatter was (and still is) a mail order company founded in Chicago in 1949 dealing in men’s hats, shoes and clothing. The ads here are for their funky 1970’s men’s fashions.

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Botany ~ Menswear Adverts [1955] “Camera”

“Brings better fashion into focus.”
These ads for Botany “Camera” men’s fashions date from 1955. They were thin, full height third-page ads featuring disembodied clothing, cameras for heads, and bright coloured backgrounds.

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C&A ~ Childrenswear Adverts [1984-1986] “Young C&A”

“Great fashion just for you at Young C&A.”
These C&A ads for “10 To Teens” and “Girls In Style” childrenswear are all from UK teen music magazine Smash Hits, dating from 1984-86.

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C&A ~ Menswear Adverts [1983-1986] “Men At C&A”

“Where value is always in fashion.”
These C&A menswear ads are all from UK teen music magazine Smash Hits, dating from 1983-86.

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C&A ~ Womenswear Adverts [1983-1985] “Clock House”

“No matter how fast the fashion trends change, Clockhouse keeps you right in style.”
These C&A “Clock House” womenswear ads are all from UK teen music magazine Smash Hits, dating from 1983-85.

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Co-ordinated Casuals For The Young Pacesetters ~ Catalogues [1970’s]

“Instant outfits for today’s pant people!”
For girls who want today’s favoured Folk-Art Look, boys who want to be done up sailor-style, and crushed velvet for holiday happenings for the grown-ups.

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Diplomat Shops ~ Menswear Adverts [1973]

“You’ll stand out on any cool scene.”
These ads for Diplomat Shops menswear are from 1973. You simply can’t go wrong with plaid elephant bell pants.

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Du Pont ~ Menswear Adverts [1956-1958] Dacron/Orlon

“The cool way to stay neat all day!”
These ads for men’s trousers made from Du Pont “Dacron” polyester and “Orlon” acrylic fibre date from 1956-58. The ads featured a pair of men’s legs in the foreground and woman in the background.

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Du Pont ~ Menswear Adverts [1956-1959] Dacron/Orlon/Nylon

“Comfort in action!”
These ads for men’s fashions made from Du Pont “Dacron” polyester, “Orlon” acrylic fibre, and “Nylon” date from 1956-59. The ads feature men in various sporting and leisure scenarios.

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Du Pont ~ Menswear Adverts [1957] Orlon “Extra Point”

“Extra Point: Orlon”
These ads for men’s suits made from Du Pont “Orlon” acrylic fibre date from 1957. The ads all show men standing in front of a faint American Football scene.

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Du Pont ~ Menswear Adverts [1958] Orlon “Adds The Future”

“In fall slacks Orlon adds the future.”
These ads for men’s suits and slacks made from Du Pont “Orlon” acrylic fibre date from 1958. The ads had little illustrations of spaceships, satellites, and other flying crafts at the bottom.

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Du Pont ~ Menswear Adverts [1958] Orlon “Light and Neat”

“So light, so neat!”
These ads for men’s suits made from Du Pont “Orlon” acrylic fibre date from 1958. The ads featured a close up shot of a man’s jacketed torso on one side, with a full length shot in the distance on the other. The backgrounds were illustrations of fun outdoor activities.

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Du Pont ~ Menswear Adverts [1958] Orlon “The Age Of Orlon”

“The age of Orlon.”
These ads for men’s suits and slacks made from Du Pont “Orlon” acrylic fibre date from 1959. The ads had a space theme with plants, rockets and spacemen in the background.

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Du Pont ~ Menswear Adverts [1960-1961] Dacron/Orlon

“The luxury of Orlon.”
These ads for men’s trousers made from Du Pont “Dacron” polyester and “Orlon” acrylic fibre date from 1960-61. The long half page ads featured a relaxed pair of men’s legs at various leisure venues.

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Du Pont ~ Menswear Adverts [1960-1961] Dacron/Orlon “Letterman Look”

“The Letterman look.”
These ads for men’s fashions made from Du Pont “Dacron” polyester, and “Orlon” acrylic fibre date from 1960-61. The ads had a sports theme and the models used were mostly college age.

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Du Pont ~ Menswear Adverts [1960] Dacron/Orlon

“The fun is in the wearing.”
These ads for men’s fashions made from Du Pont “Dacron” polyester and “Orlon” acrylic fibre date from from 1960. The ads feature men in various sporting and leisure scenarios.

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Eleganza ~ Menswear Adverts [1969-1974]

“Things happen when you wear Eleganza!”
These ads for mail order company Eleganza date from 1969-74.

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Flagg Bros ~ Menswear Adverts [1972-1979]

“Rise On!”
These ads for Flagg Bros menswear, shoes and accessories date from 1972-79.

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Forstmann Woolen Company ~ Womensear Adverts [1944-1956]

“The finest woollens in the world.”
This long running ad campaign by Forstmann Woolen Company dates from 1944-56, and ran from September to April each year. The ads had a background of three swathes of fabric with a model wearing clothes made from them.

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Forstmann Woolen Company ~ Womenswear Adverts [1941-1942]

“For Lines That Live”
This ad campaign by Forstmann Woollen Company dates from 1941-42. Each ad featured a selection of black and white photographs of the same outfit from a different shoot.

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Forstmann Woolen Company ~ Womenswear Adverts [1943-1944]

“Loomed For You”
This ad campaign by Forstmann Woolen Company dates from 1943-44. Each ad was participially framed with woollen fabric.

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Gitano “Eva Joia” ~ Adverts [1980’s]

“Eva Joia fun fashions for girls only!”
Here are some Gitano “Eva Joia” girls fashion adverts from 1985-87. I’d totally still wear the knitted cat jumper…

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Hi Styles ~ Menswear Adverts [1972-1974]

“Cool cats look better with Hi Styles!”
These ads for Hi Styles date from 1972-74. Far out!

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International Fashions ~ Menswear Adverts [1972-1975]

“Unmistakable international…unquestionably today’s fashions.”
These ads for International Fashions date from 1970-75. They feature daringly dressed men with a lady hanging around admiringly.

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Jaymar Slacks ~ Menswear Adverts [1966-1979]

“Sansabelt… the greatest thing that ever happened to men’s slacks!”
These men’s trouser ads by Jaymar are from 1966-79.

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Kmart Kids Clothing ~ Adverts [1980’s]

“Kmart. Yes. Kmart.”
These ads for Kmart kids clothing are all from 1987.

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Lee ~ Menswear Adverts [1971-1972] “Get A Leg Up”

One up in style.
These adverts are from 1971-72 and feature some fantastic text (as well as some fantastic trousers). All the chaps sit defiantly with one leg draped over the arm of their large ornate throne-like chairs, showing of their modern breeches and manhood at the same time.

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Lee ~ Menswear Adverts [1971] “Lee Can Change Your Image

This set of Lee publicity shots from 1971 featured manly poses whilst wearing a lion’s head. Just a little bit bizarre.

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Lee ~ Menswear Adverts [1974-1979] “Lee Fits America”

Between 1974-79 Lee produced a series of adverts with simple bright coloured backdrops to show off their new clothing, and was topped off with some splendid text. The later ads included the “Lee Fits America” slogan.

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Leonardo Strassi ~ Menswear Adverts [1964-1969]

“Peppier than pepperoni and getting hotter every season!”
These ads for men’s Italian clothing line Leonardo Strassi date from 1964-69.

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Marlboro Shirt Co. ~ Menswear Adverts [1955] Illustratrated

“Sports shirts with a flair for style!”
These illustrated ads for men’s sportswear by Marboro Shirt Co. date from 1955. The ads were a mixture of chalk figures and painted shirts.

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Men’s Fashion Shoot [1970] “Machismo”

“Body-clinging knits stress masculinity with lean, sexy look.”
Ebony magazine’s September 1970 fashion shoot for men, taken in New York Central Park, was based around “machismo”. And striped trousers.

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Men’s Fashion Shoot [1971] “His Is Hers”

“Movin’ Together”
Ebony magazine’s April 1971 fashion shoot for men was based around a “what’s his and hers” theme, with the women wearing her man’s clothes.

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Men’s Fashion Shoot [1972] “Putting It Together”

“Furs, plaids and bold colours spice men’s fashions for fall ’72.”
Ebony magazine’s September 1972 fashion shoot for men was based around layering different colours, patterns and fabrics. And plaid. Lots of plaid.

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Men’s Fashion Shoot [1973] “The Good Life”

“If you’ve got it, flaunt it – elegantly!”
Ebony magazine’s April 1973 fashion shoot for men was all about colourful leisure looks with comfort, class, plaid and pinstripes. The photoshoot took the “tremendous trio” to the Caribbean island of Curacao where they lounged about on bridges, rock pools and against craggy walls.

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Sears ~ Menswear Adverts [1970-1971] “Comfort Shirt” & “Give n’ Take Slacks”

“They’ve got all the moves.”
These adverts for Sears Give-n’-Slacks and The-Comfort-Shirt date from 1970-71.

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Sears ~ Menswear Adverts [1976] “The Men’s Store” Menswear Report

“Fresh, fashionable, very wearable.”
These ads for Sears “The Men’s Store” were part of their Menswear Report campaign. They all date from 1976.

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Sedbury ~ Menswear Adverts [1970-1973]

“Fashions For Men”
These adverts for US mail order company Sedbury date from 1970-73. Bell bottom pants, open-front vests, wide lapels, cape shoulders, and all in a choice of scene stealing colours! Order mine in avocado.

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Smith House Of Leather ~ Menswear Adverts [1972-1976]

These small black and white ads for Smith House Of Leather date from 1972-76 and feature some slightly awkward models.

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Swank ~ Menswear Adverts [1972-1974]

“Your Saturday Night 3pc special makes you the big gun.”
These small black and white ads for Swank date from 1972-74 and feature some splendidly named men’s suits, descriptions and poses.

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Twigs ~ Childrenswear Adverts [1947-1950]

“Like daddy’s in all but size.”
These ads for Twigs boys clothing date from 1947-50.

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