Fletcher’s Castoria ~ Laxative Adverts [1939-1941]

“I’m not a bad girl! You’re a bad mommy!”

These adverts for Fletcher’s Castoria date from 1939-1941 and feature a lot of finger pointing, angry parents, threats of spanking, and constipated children. There’s also lot of talk about how sensitive a child’s constitution is, but a good whack with a slipper was obviously fine!

But fear not, by the end of the adverts everyone is smiling and opening their bowels all over the place.

“Bill Henry, you’ll spank this child over my dead body!

“Don’t let daddy lick me again!”

“I’m not a bad girl! You’re a bad mommy!”

Here are some modern laxatives, just in case you’re feeling a bit bunged up.

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