“It takes a wife to know the difference.”These underwear ads for men and boys by Hanes are all from 1960.
“Anybody can have a better figure!” These black & white illustrated ads for Jantsen girdles and panty-girdles are from 1947-50. The artwork was by Pete Hawley.
“Above all. Under all.” These black & white illustrated ads for Dove Skin Undies by Luxuray are from 1947-48.
“Follow the trend to knitted underwear!” These ads for Munsingwear underwear for men date from 1939-45.
“Flirt, flirt, flirt with that old devil budget!” These black and white illustrated ads for Spun-lo lingerie date from 1949.
“Snap, snap, snap your fingers at undie bills!” These black and white illustrated ads for Spun-lo lingerie date from 1950.
“What all girls desire!” These black and white illustrated ads for Spun-lo lingerie date from mid 1951-52. They had white backgrounds and a little rhyme about an expensive luxury and their cheap undies.
“So healthy for my budget!” These black and white illustrated ads for Spun-lo lingerie date from early 1951. They started off with full backgrounds, which were then reduced to just the mid section.
“You’ve never given stockings like these!” Here’s a selection of Christmas themed underwear adverts dating from 1950-59.
