“You’ve come a long way baby.”

These ads for Virginia Slims cigarettes date from 1980-89 and continue in the same style as the previous decade. It wasn’t until 1988 that the design began to change slightly.

Click Virginia Slims to see all the other ads by this brand.

1980

1981

1982

1983

1984

1985

1986

1987

1988

Things start to change very lightly in 1988, with diagonal text in some ads.

1989

The use of coloured logo font shows up for the first time in 1989.