Toys Listed by Manufacturer

Ghost Of The Doll is an ID website dedicated to toys of the 1980's and 1990's (plus a few 2000's thrown in for good measure)!

On this page is a list of toys featured on this site organised by manufacturers. Firstly are the three main companies (Hasbro, Kenner and Mattel), the rest are then listed alphabetically.

At the bottom of the page I have added a brief historical timeline for the main manufacturer, headed by Hasbro and Mattel who seem to have acquired most of the other well known toy companies over the years! Use the links to the left to view the main toys page where they are listed alphabetically decade (1980's, 1990's and 2000's), or by type (dolls organised by size and theme, and plush/plastic animals organised by species).

All Other Companies

A - G

Action GT
AG Toys
American Greetings

(aka: AmToy / Those Characters From Cleveland)

Animal Fair
Buddy L
City Toys
Commonwealth Toys
Creative Innovators
Dreams Inc.
DSI Toys
Fantacy Inc.
Fisher Price
Fun World
Graphics International

Brief Timeline Main Toy Manufacturers

Over the years, Hasbro has acquired Playskool, Tonka, Kenner and Galoob amongst many others. Below are the timelines of these five companies.


  • 1923 - Hasbro founded, originally named Hassenfeld Brothers.
  • 1968 - Hassenfeld Brothers changed its name to Hasbro Industries.
  • 1984 - Hasbro acquired The Milton Bradley Company and Playskool.
  • 1991 - Hasbro acquired Tonka Corporation (including Kenner Products and Parker Brothers).
  • 1992 - Hasbro consolidated Milton Bradley and Parker Brothers board games into Hasbro Games.
  • 1994 - Hasbro restructured the corporation into two groups: the Hasbro Toy Group ( Kenner, Tonka and Playskool) and the Hasbro Games Group (Parker Brothers and Milton Bradley).
  • 1997 - Hasbro acquired Russ Berrie & Company subsidiaries, Cap Toys and OddzOn.
  • 1998 - Hasbro acquired Galoob.


  • 1954 - Galoob founded.
  • 1998 - Galoob acquired by Hasbro.


  • 1947 - Kenner Products founded.
  • 1967 - Kenner Products acquired by General Mills (who also acquired Parker Brothers in 1968)
  • 1984 - Kenner Parker Toys Inc. spun off from General Mills.
  • 1986 - Kenner Parker Toys Inc. acquired by Tonka.
  • 1991 - Kenner Products acquired by Hasbro (along with all other Tonka divisions).
  • 2000 - Kenner closed down.


  • 1928 - Playskool founded.
  • 1984 - Playskool acquired by Hasbro.
  • 1994 - Playskool restructured by Hasbro in the Hasbro Toy Group (along with Kenner and Tonka).


  • 1946 - Tonka founded, originally named Mound Metalcraft.
  • 1955 - Mound Metalcraft changed its name to Tonka.
  • 1986 - Tonka Corporation acquired Kenner Parker Toys Inc.
  • 1988 - Tonka Corporation established four operating divisions: Kenner Products, Parker Brothers and Tonka Products serving the U.S. and Tonka International.
  • 1991 - Tonka Corporation acquired by Hasbro (including Kenner Products and Parker Products).
  • 1994 - Tonka restructured by Hasbro as part of the Hasbro Toy Group (which also included Kenner and Playskool).

Over the years, Mattel has acquired Fisher-Price and Tyco amongst many others. Below are the timelines of these three companies.


  • 1945 - Mattel founded.
  • 1986 - Mattel entered into a joint venture with Bandai.
  • 1993 - Mattel acquired Fisher-Price.
  • 1997 - Mattel acquired Tyco Toys.
  • 1998 - Mattel acquired Bluebird Toys PLC.


  • 1930 - Fisher-Price founded.
  • 1969 - Fisher-Price acquired by The Quaker Oats Company.
  • 1991 - Fisher-Price division spun off by Quaker Oats and the company became an independent, publicly traded company.
  • 1993 - Fisher-Price acquired by Mattel.
  • 1997 - Fisher-Price merged with Tyco.


  • 1926 - Tyco founded.
  • 1988 - Tyco acquired AmToy, a division of American Greetings.
  • 1989 - Tyco acuire View-Master/Ideal Group.
  • 1993 - Tyco acquired Matchbox.
  • 1997 - Tyco acquired by Mattel, then merged with Fisher-Price.